Winthrop Marketing Committee 6 month Accomplishements

The Winthrop Marketing Committee composed of Gene Westland, Lucinda McAllister, Lori Loomis, Laura Ruud, Mike Pruett, Joseph Weaver, Kristen Smith and Craig Herily (just resigned from the committee) completed an assessment of our Year To Date marketing accomplishments.  The list includes:

Winthrop Marketing 6 month YTD accomplishments:

• Groundhog Day- tv news coverage KOMO News 4 in Seattle
  KREM News in Spokane, KHQ News in Spokane
• New mobile Winthrop website
• New motorcycle webpage
• New year-long Event poster
• AAA Journey renegotiated contract with additional Winthrop sweepstakes
• NEW KUOW radio contract with more coverage for same price as past radio contracts
• Balloon Festival- big crowds, 4 new YouTube videos, great ideas for next year
• New Winthrop YouTube Channel
• 2 Winthrop Marketing presentations at Winthrop Chamber meetings
• New Winthrop Chamber Blog
• New Winthrop Visitor Blog
• Enhanced Winthrop Photos
• Facebook fans growing (1193 fans Jan. 1, current 1573)
• Ag Tourism Seminar
• Winthrop Tourism Training free to businesses
• Summer Map enhancements
• Summer Maps now free to businesses
• RACK CARDS free to businesses
• Tumbleweed contact and support
• Blues Festival contact and support
• Dedicated Winthrop contact for people and press in Marketing Director
• Marketing assistance to all local events
• 2 great new additions to the Marketing Committee (Jenni and Joseph)
• Craig’s contributions over the years
• Best 3% Winter ever
• New collaborations with the Winthrop Chamber Board
• Grown Winthrop email list from 186 to 1156 YTD
• New email opt-ins on website and Facebook page
• Monthly email newsletters
• New FB, Twitter, Blog icons on website
• Monthly marketing reports